BIG BOSS Cement Inc., a firm that
uses a different kind of technology to produce its products, is investing with
its sister firm some P10 billion for its new plant lines in Pampanga and
Zamboanga as the companies ride on the huge demand.
Company President Gilbert S. Cruz
told reporters the firms are building a total of four cement lines in Pampanga,
while their sister company, Petra Cement Inc., is building two lines in
Zamboanga del Norte.
Both firms have the same
shareholders led by Cruz and company Chairman Henry Sy Jr., who has
investments in the firms in his personal capacity and not with the SM Group,
where he is one of the directors.
Cruz said they will spend a total
of P7 billion for the Pampanga plant and P3 billion for the Zamboanga plant, or
an average of about P1.5 billion per line.
The Pampanga plant is more
expensive because it includes prototypes as the firm perfects its technology,
which Cruz said they may export to other countries when the right time comes.
He said each line has a capacity
of 1 million bags of cement a month and Big Boss has already completed two
lines in Pampanga, with two more lines to be finished by the first quarter next
year for a total capacity of 4 million bags a month.
There are about 25 bags of cement
for every metric ton.
Meanwhile, the company will
complete the first production line in Zamboanga in November and will soon be
investing for the next line. There is no cement manufacturing plant in
Zamboanga, he noted.
Cruz said they also plan to put
up more plants in areas, such as General Santos, Negros and Iloilo, with the
aim of reaching a total capacity of between 10 million and 12 million bags a
month in five years, and, in the process, pull down its own cement prices to
just P100 per bag, or half of the current prices. The company claims it has the
cheapest cement price at P150 to P160 per 40 kilogram bag.
With the completion of the second
line in Pampanga, Cruz said it now allows them to sell bulk cement, being used
by ready mix concrete makers and precast firms, usually used in infrastructure
projects such as bridges.
“We see a lot of potential in the
market for bulk cement that is environment-friendly and guarantees a minimum
strength of 40 MPa [megapascal],” he said.
“Highly industrialized countries
like the United States and most countries in Europe use cement which are 40 MPa
and above. allowing for more sturdy and durable buildings, houses, bridges and
roads,” he said.
The company claims it is
using cement manufacturing process called G-ASH (Grinded Activated Sand by
Heating), which enables it to produce a binding material for concrete
that does not use imported clinker, one of the main ingredients on all of the
“We are trying to change the
rules of the game and we are confident that our product is a game changer.
During a recent global cement conference I attended, we were able to establish
that no other company in the world is doing what we are doing, which says a lot
about Filipino ingenuity,” Cruz said.